by Chris Labatt-Simon | Aug 19, 2015 | Sales, Strategy
A friend said to me yesterday, “Your company has strong offerings, but they mean nothing unless people know you exist.” I proffer this same advice to my clients, but it really clicked personally when he repeated these words back to me. “What you...
by Chris Labatt-Simon | Aug 19, 2015 | Branding, Sales, Strategy
Company messages are critical. What should you be thinking about when creating...
by Chris Labatt-Simon | Aug 19, 2015 | Innovation, Sales
I wrote this several years back when I owned an IT company, but as I revisit my prior musings I see how applicable they still are today. The original, along with many other random thoughts, is available on our blog. I’ve slightly modified this version. —...
by Chris Labatt-Simon | Aug 19, 2013 | Customer Satisfaction, Sales, Strategy
CxOs, Vice-Presidents and other senior management – those who have the opportunity to make the biggest impact on customer experience – are mostly tasked with managing the big picture. Unfortunately this leads to having little idea of daily customer...
by Chris Labatt-Simon | Sep 7, 2012 | Risk, Sales
What are the pros and cons of raising your prices? What are the risks and benefits of raising your prices? Interestingly enough, at least to me, I did a search today for some background information on this. Result number one? “The pros and cons of rising-rate...
by Chris Labatt-Simon | Jul 7, 2011 | Employees, Leadership, Sales
I always think that certain things were taught in “Leadership 101” class, but when I read articles like this one – I sometimes realize how easy it is to lose touch with your customers as your business grows or you climb the corporate ladder. The link...